/ case study

SQ Car Rentals

SQ Rentals swapped manual oversight for a real-time tracking platform built for total fleet visibility. See how they use Traknova’s live monitoring and notification features to eliminate unauthorised vehicle use, streamline asset recovery, and gain instant peace of mind. While maintaining the high standards of security and reliability their customers expect.

/ challenge

How SQ rentals moved beyond AirTags for vehicle protection

SQ Rentals managed its growing fleet using consumer-grade AirTags, a solution that lacked the precision and reliability required for professional rental operations. This reliance on limited tracking tools left the company vulnerable to vehicle theft and made it nearly impossible to accurately manage operational timelines.

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Risk of Vehicle Theft: The business operated with constant concern regarding the theft of rental assets, which represented a significant financial risk to their fleet.
Difficulty in Asset Recovery: Without a robust tracking system, locating and recovering vehicles that were not returned on time was a stressful process.
Lack of Real-Time Visibility: Management lacked the ability to see exactly where vehicles were at any given moment, leading to "blind spots" in their daily operations.
Unauthorised Usage: There was no effective way to monitor if renters were adhering to geographic boundaries or using the vehicles for purposes outside of the rental agreement.
Operational Anxiety: The manual or insufficient tracking methods previously in place created significant stress for the owners, as they could not guarantee the safety of their investments once a vehicle left the lot.

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/ solution

Traknova delivers a unified fleet management platform

Traknova provided SQ Rentals with a unified telematics ecosystem that moved the business beyond the limitations of AirTags. By integrating fleet tracking hardware in combination with an intuitive management dashboard, Traknova replaced "approximate" location provided by AirTags with real-time, actionable data.

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This transition allowed SQ Rentals to regain complete control over their fleet, moving from a reactive stance on theft to a proactive model of operational excellence and asset protection.

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How we won:

Eliminated Tracking Blind Spots: Unlike AirTags that rely on nearby devices to ping a location, the Traknova platform provides constant, real-time updates, ensuring SQ Rentals always knows the exact location of every vehicle regardless of its surroundings.
Proactive Theft Prevention: With instant geofencing alerts, the SQ Rentals team is immediately notified if a vehicle exits a designated area, allowing for rapid intervention before a theft can occur.
Optimised Operational Management: Traknova’s platform provides detailed historical data and engine status, enabling the team to manage rental timelines and vehicle availability with surgical precision.
Reliable Asset Recovery: In the event of theft or vehicle mismanagement, the Traknova platform allows SQ Rentals to coordinate with authorities using precise live data.
Scalable Infrastructure: The platform offers a unified view of the entire fleet, providing the robust management framework necessary for SQ Rentals to scale their operations without increasing their security risk.

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/ Impact

Security, Safety & Scaleable

Traknova has transformed SQ Rentals' workflow from reactive to proactive. The Traknova platform let's them run their business and control their assets the way they want, instead of being at the whims of their clients.

1. Fleet Security and Peace of Mind

Tracking isn't just about data, it’s about protecting the heart of the business. By moving from passive AirTags to Traknova’s active monitoring, the team has turned asset security into a proactive strength. Real-time alerts allow the team to respond instantly to suspicious activity, ensuring that vehicles remain where they are supposed to be.

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2. Operational Precision and Time Savings

Traknova’s platform has streamlined how SQ Rentals manages its daily schedule. By eliminating the guesswork associated with vehicle return times and current locations, the team has reclaimed hours previously spent on manual coordination and follow-ups.

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3. Professional Accountability

The shift to a unified fleet management system has fostered a higher level of accountability between SQ Rentals and its clients. Detailed trip histories and real-time data provide a transparent "source of truth" that protects both the business and the customer, ensuring rental agreements are honored and assets are respected.

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"Because we have the data right in front of us there’s no more 'he-said, she-said.' It keeps our customers honest and our business protected from the risks we used to face every day." — Owner, SQ Rentals