Traknova vs iTracking

Traknova. This is the clearest gap. Traknova includes ghost and relay immobilisers, one-click remote immobilisation that the driver never sees, driver ID tags so only authorised drivers can start a vehicle, and remote lock and unlock. For a taxi, PHV or rental fleet where a vehicle can be driven off or handed to the wrong person, that is the difference between recovering an asset and losing it.

iTracking. iTracking is a tracking and camera business. Its site lists Webfleet tracking, cameras, scheduling and fleet admin, but no immobilisation or vehicle lockdown product. You can see where a vehicle is. You cannot stop it from the platform.

Traknova. Tracking, cameras and immobilisers run on one platform, one login and one price per vehicle. That matters when something goes wrong at 2am and you do not want to log into two systems to work out what happened. Traknova says most fleets cut costs 20 to 30 percent versus stitching separate vendors together.

iTracking. iTracking pairs Webfleet for tracking with MANTIS on the RECON platform for video. The two integrate, which is good, but they are still two products from two providers with two support paths. For fleets that already live in Webfleet that is fine. For a lean operator it is more moving parts than one platform.

Traknova. Digital tracking goes live from activation with no hardware, no engineer visit and no downtime. Operators who want hardware can add physical 4G trackers, and can mix digital and physical in the same fleet. Setup runs in days to weeks.

iTracking. iTracking is hardware based. Webfleet units and MANTIS cameras are fitted, which means booking installs and coordinating engineer visits across the fleet. That is the standard model for commercial telematics and it works, but it is slower to get live and harder to scale in a hurry.

Traknova. TfL-approved 4G dash cameras record up to 5 angles per vehicle, cloud-stored for up to 12 months, with livestream of any vehicle from anywhere and AI driver scoring. Strong for taxi and PHV operators who need TfL-ready footage.

iTracking. MANTIS connected cameras on the RECON platform are built around claims. Driver and road facing, AI insights, unlimited remote download of footage, and proactive camera health monitoring. The “prove, prevent, protect” framing is aimed squarely at cutting insurance and incident costs. Both are genuinely strong here, with different emphasis, so this one is a draw.

iTracking. For HGV and commercial operators, iTracking has the edge. Tacho remote downloads pull digital tachograph data without manual SD card visits. It also publishes real guidance on DVS and trailer safety legislation, and offers scheduling, route optimisation and job dispatch for mobile workforces. That is the exact toolkit a logistics or field service fleet needs.

Traknova. Traknova is expanding into logistics but its core is taxi, PHV, rental and dealership use. It does not focus on tacho downloads or DVS compliance today. An HGV operator with tachograph obligations will find iTracking better matched right now.

iTracking. iTracking has 20 years in telematics and the backing of the Webfleet ecosystem, one of the most established fleet platforms in Europe. For a buyer who values a long history and a mature underlying platform, that track record counts.

Traknova. Traknova is younger and in an early growth stage. It was named Fleet Management Company of the Year at the Prestige Awards 2025/26 and is a Tech Startup of the Year finalist, which is real recognition, but it does not yet have two decades behind it. On pure longevity, iTracking wins this round.